The Scott Howard Genuine ScLoHo Media and Marketing Podcast

I resolve to ___ in the new year. It's a common theme that many people have but after 6 weeks, 75% are broken.Want to know why the other 25% are successful?

I'm here to tell the story of WOWO Radio & The Christmas Coffee, that surprised even me. And let's clear up some conceptions about the power of advertising.

It's Penny Pitch time & time to share with you what I know about The Heart of the WOWO Radio Listener. Also please give Thursday & Friday to Shepherd's House

Why do I say Digital Marketing Is Bologna? It's because of the way most digital advertising salespeople sell it to you. Let me explain:

Is Advertising an Expense or an Investment? Your view towards advertising is one of the keys to success. Let's take a look at these two expenditures.

How to fix your marketing problems: Be Curious. Seek Answers. Talk to Real People. Read more. In short, A. B. L. which stands for Always Be Learning.

The Long Haul. The Purpose of Your Strategic Marketing is Always, Always, Always to be Known, Liked and Trusted Before You are Needed. Words from Tim Miles. Here's my take:

Women and WOWO radio, a topic that I've talked about for nearly 15 years. Today,  I have insight that business owners, especially retailers need to know.

Preparing for 2018 & need Social Media marketing advice? Here's the latest stats & advice for the major platforms like Facebook, Twitter, Pinterest & more.

Let's talk about realistic expectations regarding your advertising. For most people, The Answer is No. And that is okay. Here's why: