Borrell Conference: The Evolution of Local Advertising, OTT and AI in Marketing

In March, Shannon attended her favorite conference of the year: Borrell’s Local Advertising Conference. In today’s episode, Shannon and Krystal talk about Shannon’s three big takeaways from the conference:
- The Evolution of Local Advertising
- Why OTT Is So Important In 2024
- How Businesses Need To Think About Artificial Intelligence
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