Digital Marketing ROWhy?

This is the second part of the conversation from the previous episode, "The Top Marketing Challenges for Small Businesses."

In this episode, Shannon and Krystal talk about the economy, marketing strategy for Q3-Q4 in 2024 and going into 2025, and[...]

Happy Tip Tuesday!

This week, Shannon shares the tip she shares with clients more often than any other piece of information: why and how to plan your marketing around the consumer journey.

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Federated[...]

It's Tip Tuesday again! This week, Shannon shares a tip from Hannah Purucker, campaign specialist at FDS, about how your digital marketing reporting can lead to a better ROI over time.

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Federated Digital[...]

Most business owners know that marketing is important — but that doesn't make it easy.

This week, Shannon and Krystal discuss a recent report from Constant Contact about the top challenges small business owners have when it comes to marketing.

It's time for another Tip Tuesday! This week, Shannon shares a tip from Jessica Reid, a digital marketing consultant at FDS, about why connected TV advertising is so critical (and cost effective) for businesses in 2024.

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It's Tuesday! This week, Shannon shares a tip from Karlie Mandigo, senior digital marketing consultant at FDS, about what kind of content is most effective on social media.

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Federated Digital Solutions on Facebook

As of this year, about 46 million American households have cut the cord on their cable TV subscriptions.

By 2026 — less than two years away — that number is expected to jump to more than 80 million households.

As[...]

Happy Tip Tuesday! This week, Shannon Allen shares a tip from Lisa Sikkema, regional sales manager, about the power of a clear, concise CTA in your advertising.

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Federated Digital Solutions on Facebook

Happy Tip Tuesday!

This week, Shannon shares a tip from Emily Wideman, regional sales manager, about how keeping up with your online directory listings helps your business as your potential customers move through the consumer journey.

Is there a particular[...]

This week, Shannon and Krystal take a deep dive into Meta Business Suite, Facebook Business Portfolio and what every business owner needs to do to make sure they have full ownership of their branded Facebook page.

Is there a particular[...]