Digital Marketing ROWhy?

Wow, can you believe that the New Year is right around the corner?

In our final episode of 2023, Shannon Allen and Krystal Vivian talk about their favorite episodes of the podcast this year, as well as preview some episodes[...]

Happy Tip Tuesday! This week, Shannon shares a tip from Angela Todd, one of our Senior Digital Marketing Consultants, about the importance of understanding your buying cycle and conversion rates.

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Happy Tip Tuesday! This week, Shannon shares a tip from Emily Wiideman about how the consumer journey can help guide you in your marketing budget.

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This week, Shannon Allen is joined by Gordon Borrell, the leading analyst for the local marketing industry. Gordon shares some statistics and insights about what local businesses are thinking about when it comes to marketing in 2024 — and of[...]

Happy Tip Tuesday! This week, Shannon Allen shares a tip from FDS Digital Marketing Consultant Jessica Reid about how to create social media content that gets your audience engaged with your brand.

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Happy Tip Tuesday! This week, Shannon shares a tip from Ryan Williams, Director of Content Fulfillment and our in-house expert on first-party data collection, about why the prize of your giveaway matters.

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Happy Tip Tuesday!

This holiday week, we're thinking about events. Rory Kemerer, digital marketing consultant at FDS, shares a tip this week about how you can market to event attendees using geofencing — whether or not you're at that particular[...]

November is already halfway over, and soon it will be the New Year.

This week, Shannon Allen and Krystal Vivian talk about 5 trends in digital marketing to expect in 2024 — including the rise of artificial intelligence and why[...]

Happy Tip Tuesday! This week, Shannon shares a tip from Karlie Mandigo, a senior digital marketing consultant at FDS, about the importance of staying on top of trends happening in your business's industry.

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Happy Tip Tuesday! This week, Shannon shares a tip from Nicholette Schroeder, a digital marketing consultant at FDS, about why it's important for businesses to create a first-party data plan.

Have an idea for a future episode or a burning[...]