Digital Marketing ROWhy?

Social media is an important part of your overall marketing strategy — but each platform is so different!

In this week's episode, Shannon Allen and Krystal Vivian talk about why LinkedIn is so valuable for businesses and how to make[...]

It's your favorite day of the week — Tip Tuesday! This week, Shannon Allen shares a tip from digital marketing consultant Rory Kemerer about why businesses should consider adding addressable geofencing as a layer on their targeted display or video[...]

For this week's Tip Tuesday, Shannon shares a tip from Jen Thode, digital marketing consultant, about why businesses need to be consistent in their marketing message.

Is there a particular marketing topic you want us to discuss in a future[...]

As a business owner, you know that social media is important, but it can be hard to connect your posts to your business's bottom line.

In this week's episode, Shannon Allen and Krystal Vivian talk about the biggest challenges business[...]

As a business owner or marketing manager, reviewing the data in your digital marketing reporting is critical.

This week, Shannon Allen is joined by FDS's entire campaign team – Heather Riley, Katie Houser, Lori Akey and Hannah Purucker — for[...]

Happy Tip Tuesday! This week, Shannon Allen shares a tip from Jessica Reid, digital marketing consultant, about how to find the ROI story in your marketing data.

Is there a particular marketing topic you want us to discuss in a[...]

Happy Tip Tuesday! This week, Shannon Allen shares a tip from Karlie Mandigo, a senior digital marketing consultant at FDS, about the importance of communicating often with yyour digital marketing partner.

Is there a particular marketing topic you want us[...]

Happy Tip Tuesday! This week, Shannon shares a tip from Emily Wideman, Regional Sales Manager, about how to decide what product or services to focus on in your marketing.

Have an idea for a future episode or a burning digital[...]

For Tip Tuesday, Shannon shares a tip from Lisa Sikkema, Regional Sales Manager, about the key to growing your business with your marketing.

Have an idea for a future episode or a burning digital marketing question? Text ROWHY to 45364[...]

Happy New Year!

We're kicking off 2024 with a big podcast! Shannon Allen is joined by the entire FDS social media content team — Krystal Vivian, Joe Kuharic, Emily Cox and Melissa Weirick — to talk about social media trends[...]