Digital Marketing ROWhy?

This week, several of FDS's digital marketing consultants join Shannon Allen to talk about the marketing advice they share with our clients as we work together.

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Happy Halloween! This Tip Tuesday, we have no tricks, just a treat for you! Shannon Allen, Chief Revenue Officer at FDS, shares her tips for what you should look for when partnering with an agency or media company for digital[...]

Happy Tip Tuesday!

Joe Kuharic, one of FDS's social media specialists, shares a tip about how blogs can help your business — and what topics your business's blogs should focus on.

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There are a lot of ways to build an audience and target consumers with your display and video and OTT ads. In this episode, Shannon Allen and Krystal Vivian talk about how addressable geofencing can help a business target consumers[...]

Happy Tuesday!

This week's tip is from Lisa Sikkema, a regional sales manager at FDS. Lisa talks about the importance of storytelling in your OTT ad.

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Another Tuesday, another digital marketing tip for you!

This week, Angela Todd, a digital marketing consultant, shares why it's so important to look at monthly search query reports for your SEM campaign.

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It's October, and that means most businesses are in the middle of budget season for 2024.

This week, Shannon Allen and Krystal Vivian are joined by Lisa Sikkema, regional sales manager at FDS, to talk about 7 tips that business[...]

Happy Tip Tuesday!

This week's tip is from Jen Thode, one of our digital marketing consultants. Jen shares a tip about why it's more effective to focus on engagement, rather than followers, on your business's social media pages.

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It's Tip Tuesday!

This week's tip is from Lori Akey, a campaign specialist at FDS. Lori shares her insights on finding the optimal frequency for your campaigns — which really comes down to figuring out how many impressions you need.

Marketing can be a challenge for cannabis businesses, but not impossible! In fact, digital marketing can show a true ROI for cannabis businesses — but only if it follows all of the state, local and platform regulations.

This week, Shannon[...]